Here’s a final wrap-up of what I’ve seen and heard regarding social media/online strategy from recent Social Media Week events in NYC … More
Category: Social Media
Social Media Week – 2013 Trends
It’s Social Media Week in Washington, DC with dozens of social media informational events taking place. Perhaps the most intriguing … More
What I Learned From Super Bowl Ads
5 days have passed since Super Bowl 47 brought a slew of ridiculously expensive ads. Now, I’m sharing what I … More
Another Social Media Food Experiment
A national restaurant chain is relying solely on social media to promote its new ‘secret’ menu. Panera Bread has rolled … More
Misleading Headlines Lead To Disappointment
Creative headlines will lead people to click a link, but if the headline is misleading you are at risk of hurting your … More
Social Media Experiment Creates Buzz
What started as a silly Facebook post is turning into a perfume cooked up by the creative folks at Pizza … More
Shane Goad: Digital Content | Social Media | On-Air Talent | Brand Management 