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Shane Goad: Social Media | Broadcasting | Digital Content

Shane Goad: Social Media | Broadcasting | Digital Content

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Shane Goad – Communications Professional

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Category: Book Review

Book Review: Brand Thinking and Other Noble Pursuits

This book is very engaging. It is very informative. It is one that will make you think of things fit … More

Book Review: “Lean In”

I don’t think ‘getting ahead” is a gender-specific issue. If you work hard, success should come. I know it’s not … More

Book Review: “Unconscious Branding”

An ad agency exec has written a book sharing his interesting take on marketing. Douglas Van Praet claims we, as consumers, unknowingly … More

Book Review: “To Sell Is Human”

I’m switching gears a bit with this post. As the title indicates, I’d like to share my thoughts about the new … More

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