Facebook announced a handful of changes to its News Feed feature last week. The changes are intended to result in … More
Category: PR
Vote For Me!
I’m excited to say that I have made the top 20 of the Hoosier Lottery Hometown Host contest. My video … More
Book Review: Brand Thinking and Other Noble Pursuits
This book is very engaging. It is very informative. It is one that will make you think of things fit … More
A Broken Record: Content Is Still King
When it comes to media programming, marketing campaigns, and public relations efforts, content reigns supreme. I (and many others) have … More
Keeping Your Brand Relevant
I’ve said many times that the best product doesn’t always win. I’ve blogged before about the need of positioning yourself as being … More
How The Cleveland Clinic Corrected A Failed Facebook Plan
Health care at the Cleveland Clinic has been classified as top-notch for many years, but social media efforts there were not … More
Shane Goad: Digital Content | Social Media | On-Air Talent | Brand Management 