It’s Social Media Week in Washington, DC with dozens of social media informational events taking place. Perhaps the most intriguing … More
Author: shanegoad
Basics Of Good Service Are Transferable
The basic elements of great customer service are, in fact, useful both inside and outside of one’s business. Let me share with … More
What I Learned From Super Bowl Ads
5 days have passed since Super Bowl 47 brought a slew of ridiculously expensive ads. Now, I’m sharing what I … More
Customer Service: Make It An Experience
Customer service is more important now than ever. Yes, it may sound like a cliché, but it’s true. One can’t … More
Business Should Learn From Recent Athlete Fumbles
The tales of two high-profile athletes in the spotlight this week should leave us with a valuable lesson: don’t build … More
Another Social Media Food Experiment
A national restaurant chain is relying solely on social media to promote its new ‘secret’ menu. Panera Bread has rolled … More
Shane Goad: Digital Content | Social Media | On-Air Talent | Brand Management 